Industry Perspectives Series: The Representation Panel

Audrey Knox - Manager, The Cartel
Davina Hefflin - Agent, Gersh
Tiffany Boyle - President, Ramo Law

Let’s say you’re a writer new to screenwriting and you’ve heard a lot of people talking about representation, how to get it, why they want it or don’t, how they recently changed it, etc. Or, maybe you’ve been in the game for a while but still can’t seem to discern exactly what type of representation you need to get your career to the next level.

The term “representation” can seem to mean so many things. And it’s often unclear who does what and what you, as the writer, are responsible for, as well. What’s the difference between an agent and a manager? Do you need both, or can you be successful with just one? And what about an entertainment attorney? How do they factor into this? What do you need if you want to sell a script – or do you even need one at all?

We know it’s confusing enough to make your head spin! That’s why Roadmap has assembled an amazing group of reps to clear this all up for you!

This 90-Minute Virtual Panel Will Cover:

  • The role(s) of an agent, manager, and lawyer
  • What representatives can do for you
  • How to approach representatives
  • Your relationship with your rep
  • Live Q&A!
About Your Host

Audrey Knox worked her way up from Receptionist to Manager at the Cartel. She has experience in both scripted and unscripted television, on set, in production, and in writers’ rooms, and she has a BFA in Screenwriting from Chapman University's Dodge College of Film and Media Arts. Her true passion lies in producing depressingly introspective comedies, but she’s never met a British gangster drama she hasn’t liked. Audrey also has a four-year-old rescue mutt who has performed with the hit comedy rap trio “Three Loco.”

For more than 10 years, Tiffany Boyle has leveraged her business-oriented sales and packaging skills to bring hundreds of films and documentaries to fruition. Tiffany connects filmmakers with producers, co-producers, executive producers, co-finance partners, distributors, agencies and other industry representatives. Recently, she led the sales and packaging for “Tragedy Girls” (SXSW 2017) & “Freaks” (Toronto IFF 2018) and has also served as executive producer on Daryl Wein’s “White Rabbit” (Sundance 2018), “Better Start Running” (Newport IFF 2018) starring Jeremy Irons, “Ashes in the Snow” (Los Angeles FF 2018) starring Bel Powley. Upcoming films include “Something Else” from the filmmakers of “Spring” and “The Endless,” Bethany Brooke Anderson’s feature debut “Burning Kentucky”, and “Arkansas” starring Liam Hemsworth and Vince Vaughn. Experienced with project budgets ranging from microsized to $30 million, Tiffany has helped to establish and expand these high-value sales and packaging resources, uniquely accessed outside of the traditional management company and agency model, since joining Ramo Law in 2009.

Davina Hefflin, originally from Pittsburgh, PA, moved to California to pursue an MFA in Screenwriting at Chapman University. It was there that she got introduced to the agency world and discovered a passion for helping young, diverse creatives achieve their dreams in the film industry. After two years of working with Sean Barclay in the TV Lit department, she was promoted, realizing a hidden talent of developing projects with clients from the agent perspective. From script to screen, Davina works with her clients to bring their ideas to fruition and map out a strategy for their long-term careers.

What To Expect

Immediately after registering, you will receive an Order Confirmation that serves as the receipt for your registration. In the Order Summary section of this email, there will be a link reading "CLICK HERE FOR INSTRUCTIONS" that will take you to the page containing the Webinar recording. Under that link will be the Password you'll need to unlock the page and enjoy!


If you have any questions or any trouble accessing the recording, email our Director of Education Alexandra Davies at!

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