Secrets to Writing an Appealing Script for the Current Marketplace

Christian Taylor
Taylor Lane Productions

In today’s market, it isn’t enough to simply come up with a really great concept for a story - it isn’t even enough to finish writing it! To succeed in this business, writers must understand current trends and how to appeal to the market, while still composing a screenplay that truly resonates with the reader.

Producer Christian Taylor is here to deconstruct why all of this is important and how to give yourself a leg up when presenting your work to potential buyers. Christian will talk not only about current trends in the marketplace but also the importance of understanding your target audience. He will also cover the value of existing IP vs. your own original script and give a list of do’s and don’t’s - plus Live Q&A!

This 90-Min. Webinar Will Cover:

  • An analysis of current market trends
  • How to make your screenplay stand out in a crowded genre
  • Determining whether your screenplay realistically fits within the budget constraints of its genre
  • The appeal of IP vs Original Screenplays
  • Where to source existing IP at a low cost!
About Your Host

Christian Taylor is president of Taylor Lane Productions, an independent production company based in Los Angeles. Prior to founding Taylor Lane in 2011, Christian worked in talent and literary management at Industry Entertainment and Lighthouse Entertainment, and in development at Imagine Entertainment. His recent producing credits include HICK, directed by Derick Martini, starring Chloe Grace Moretz, Academy Award winner Eddie Redmayne, Blake Lively, and Alec Baldwin, and MEASURE OF A MAN, directed by Jim Loach, starring Donald Sutherland, Blake Cooper, Luke Wilson, and Judy Greer. He is currently developing CURTAIN CALL written by Chris Wu and Michael Kastelein with director Jon S. Baird (FILTH, STAN AND OLLIE).

What To Expect

Immediately after registering, you will receive an Order Confirmation that serves as the receipt for your registration. In the Order Summary section of this email, there will be a link reading "CLICK HERE FOR INSTRUCTIONS" that will take you to the page containing the Webinar recording. Under that link will be the Password you'll need to unlock the page and enjoy!


If you have any questions or any trouble accessing the recording, email our Director of Education Alexandra Davies at!

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